IWM Duxford
Wayfinding and identity signage for Europe's largest air museum.
RoleProject Leader at Spaceagency
Date2020
ClientImperial War Museum
Led the team rebranding and redesigning the wayfinding for the Imperial War Museum at Duxford - the largest air museum in Europe.
IWM Duxford wayfinding signage
The Work
The project involved developing a colour-coded symbol identity and layout system for the large-scale navigational totems used across the huge Duxford site, providing directions between the various exhibition zones.
I also designed a new pictogram set, specific signage layouts, and a series of supergraphics including large-format vinyl imagery and branding for the exterior of the visitor centre at the museum entrance.
